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When Will Apple or Google Stock Splits Happen? How About Never?

If you’re expecting high-priced stocks like Apple (AAPL), Google (GOOG), Amazon (AMZN), (PCLN) or IBM (IBM) to split their shares and bring the nominal price of stock down to earth … well, think again.

Stock splits have been on the wane in recent years, and so far in 2013 we have a measly nine splits and little hope for more by year’s end.

Thus, high-priced stocks like those above — and also lesser-known issues like insurers Markel Corporation (MKL) or White Mountains Insurance (WTM), for that matter — will likely stay out of reach for some time, no matter how much buzz there is for stock splits.

As of this writing, there are 135 stocks that trade for more than $100 a share on the NYSE or Nasdaq, with Priceline the runaway winner at about $940 a share.

stock splits

The accompanying MarketWatch chart shows how infrequent splits have been since the financial crisis, and also in the wake of the dot-com crash.

In other words, if you’re expecting an Apple stock split or Google stock split … don’t hold your breath.

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Jeff Reeves is the editor of and the author of The Frugal Investor’s Guide to Finding Great Stocks. Write him at or follow him on Twitter via @JeffReevesIP. As of this writing, he did not own a position in any of the stocks named here.

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